Hannah Westerman is a multi-disciplinary designer, illustrator and creative director shaping the future of visuals in the music industry and beyond.
As the founder of Avenue West, she's on a mission to create impactful, joyful work for arts and culture clients.
Hannah's entrepreneurial spark ignited at age 22, fueled by the inspiration of her business-owner mom and a serendipitous connection made at a concert. A desire to reshape agency work culture propelled her to launch her own studio and never look back.
Avenue West reflects Hannah's artistic DNA, with a team of talented multi-disciplinary creators. She specializes in blending graphic design, illustration and fine art principles to produce one-of-a-kind visuals. Her work brings a vibrant, human touch across branding, packaging, web and print.
Hannah's drive to create beautiful, impactful designs has led to exciting projects like Jason Kelce's Underdog apparel brand and the Eagles' "A Philly Special Christmas" album artwork. The trust placed in her by clients like Kelce and Connor Barwin has elevated Avenue West's profile and expanded what the studio can deliver.
As a young woman navigating the male-dominated design industry, Hannah has faced her share of doubters and challenges. But she's emerged with valuable lessons on partnership, boundaries and trusting her instincts. Her journey, talent and energy establish her as a uniquely qualified voice to shape the future of music visuals.
With Avenue West, Hannah is building a design partner known for joyful collaboration, bringing an illustrator's touch to everything, and going above and beyond in support of clients' visions. Her personal ambitions include exhibiting and selling her own artwork, becoming the go-to music industry designer, and speaking about creativity and play.
By following her entrepreneurial spirit, honing a distinct visual style, and embracing her role as a multi-faceted creator, Hannah is poised to make a beautiful mark on the worlds of music and design.